JingleBank December 2002 Newsletter

This Enya-esque campaign is perfect for any luxury business...be it a Day Spa, Flower Shop, Bath and Body shop, Art Gallery, Gift Store, etc. It can also easily be resung to "The Essence Of Love". Create top of mind awareness for your clients with this incredibly memorable and unique campaign.

621 - The Essence Of Life
Light, soothing music. This jingle features a female vocal.
Music Style: Light Pop Business Category: Health, Beauty

	http://www.jinglebank.com/samples/0621_00S.wma
	http://www.jinglebank.com/samples/0621_00L.mp3

And remember, any JingleBank jingle lyrics can be re-written and re-sung for any business category. Just give us a call and we will show you how.

What Do You Want? At JingleBank we're constantly producing new jingles for the library. If you have a particular sound or business category that you'd like us to include, just drop us a line at JingleBank@tmcentury.com We'd love to hear what you want!

The average person will buy three homes in their lifetime and each time it will scare the $#@!* out of them. It's the single largest and most important purchase most people ever make...and yet, while we look at a dozen or more homes before selecting one...how many mortgage companies do we check out before we sign on the bottom line?

There is a veritable goldmine of ad dollars being spent by mortgage lenders in real estate guides and print, but hardly any in electronic media.

Use this campaign and the intrusive nature of electronic media to point home buyers (and home refinancers) to one of many local mortgage brokers in your market.

272A - Show You The Way To Own The Home Of Your Dreams Today

	http://www.jinglebank.com/samples/0272A00S.wma
	http://www.jinglebank.com/samples/0272A00L.mp3
	http://www.jinglebank.com/samples/0272c00L.mp3

I am always glad to share positive experiences. The Jingle Bank group has certainly been a positive experience for my agency. Marcus Hill and Jay Noble have been very responsive and willing to work hard to meet the needs of our client. Our client has realized the need to develop their own identity through positioning their advertising message to better represent the brand of their company. JingleBank is helping in a very large part to make that a success. I thought working over a distance would be difficult, but it has proven anything but that. Hats off to a good company for a job well done! If you ever need someone to talk to a prospect, give them my number.

~ Jim Winner, Winner Advertising
Sharon, Pennsylvania

Actually, this month it's a "sales quiz" courtesy of TV Business Confidential. Below you'll find a list of eleven advertising slogans and the year the slogan was introduced. See how many of the corresponding products you can remember. Each phrase has been used CONSISTENTLY and FREQUENTLY for over 50 years.

You'll probably get most of them and the reason why is just that...consistency and frequency. And that's the power of using jingles with advertisers...the consistency of the jingle builds the frequency and recall of the message.

#	Slogan	Introduced
1.	Finger Lickin' Good	1952
2.	Good To The Last Drop	1915
3.	When You Care Enough To Send The Very Best	1944
4.	You're In Good Hands	1950
5.	99 44/100% Pure. It Floats.	1891
6.	When It Rains, It Pours	1914
7.	Snap! Crackle! Pop!	1932
8.	M'm! M'm! Good!	1935
9.	It Takes A Licking And Keeps On Ticking	1952
10	A Diamond Is Forever	1947
11.	All The News That's Fit To Print	1897

Test your knowledge and then check out the answers below.

~ David Graupner, CEO, TM Century, Inc.

JingleBank was designed as a bank of world-class commercial jingles at home town prices that you, the user, can access at any time to explore, sample snippets from the plethora of jingles, and even download full spec versions for free. But we realize that some people are just too busy at times to search the bank. Therefore, if you are experiencing one of those moments, don't hesitate to contact one of our Reps, who will be more than happy to assist you in finding just the right jingle for your needs.

Just tell us what you're looking for and we'll do all the work!

Sales Quiz Answers

#	Products
1.	Kentucky Fried Chicken
2.	Maxwell House Coffee
3.	Hallmark Greeting Cards
4.	Allstate Insurance
5.	Ivory Soap
6.	Morton Salt
7.	Kellogg's Rice Krispies
8.	Campbell Soup
9.	Timex Watches
10.	DeBeers
11.	The New York Times